Meet Alex. Alex has one of the most jaw-dropping collections we have ever seen. An aficionado of Cuban cigars and a true devoted soul to ST Dupont soft flames. From vintage cigars to the most exclusive ones, Alex sure knows how to treat himself right!

I am Alex, a 39-year-old cigar aficionado based in Switzerland. You could describe me as a huge fan of fast cars, champagne, and cheese fondue.

Since the beginning of my cigar journey, I really enjoyed taking pictures of cool smokes, nice locations, and fun times with friends to smoke with. Then I decided to put them on Instagram to show the world how I like to have fun in my life.


Here in Switzerland, there are a lot of cigar smokers compared to other countries. Sometimes you meet someone in a café, have a little chat, and enjoy a good cigar together. Many people like to keep smoking private — for example, I have a few contacts to smoke with, but we wouldn’t do it publicly on a regular basis.

I like to have little company, like 2–4 people. This allows having good conversations without any interruptions. To be honest, smoking alone is not really my thing — I leave that to others.

Always outside — even in the winter months. I have built a nice outdoor lounge in my garden, sheltered from wind and rain and I have even installed a gas heater. In Switzerland, we have some very nice smoker lounges and from time to time I also enjoy smoking there with some friends.

Cuba — what else.

I honestly do not care too much about this fact. I am too far away to engage on this topic. Good cigars are always rare — that is a fact.

A friend once offered me a Bolivar Belicoso Fino — I know, a very strong cigar for the beginning — but this specific cigar sparked my passion for cigars.

Without a doubt, a pre-embargo H.Upmann Noellas from the original glass jar. This jar was opened for the first time right before my eyes and — oh boy — what a fantastic smell. Yes, very good memories.

I did not pair this cigar with anything. I enjoyed it pure, which was a very good decision…

I always like to build scenery for nice pictures, this can take some time! I always “check out” the fridge before I sit down…

Well, over the years I have collected many cigars, boxes, and jars. Everywhere I go, I like to pick something up to age it and smoke it someday. I guess, everyone could find a cigar they like in my humidor.

Davidoff Château Haut-Brion, Cuba. Still extremely grateful until today for this fantastic gesture — thanks, my friend!

I am not an investment advisor, but if you have the experience and the money to do so, it can be an interesting option.

There is an interesting study from Rob & Greg & Jer (Australia), who came up with some astonishing results: BioTech Report №713806.

I always like to cut before I light the cigar. This allows me to extract some “cold aromas”.


Vegas Robaina Don Alejandro — my first name is even included, and it is an amazing cigar — never a bad choice.

I “managed” to incidentally drop an original Cifuentes Cristal Tubo, which has survived for almost 50 years and I got it destroyed within only a few minutes in my possession…

Honesty is very important to me. I also like modesty and of course, a retailer needs to have good knowledge of Cuban cigars.

Our smoking regulations aren’t that strict and therefore I am not too concerned about any changes for the time being.

S.T. Dupont Le Grand Behike — what a wonderful piece of art.

Usually, I am a soft flame person and I enjoy taking my time with a good smoke.

Max Ittenbach — we like to smoke cigars together on a regular basis and it is always a lot of fun and good conversations.

Very simple: buy at your local and official dealer which gets delivered by the official importer.

In my view, the cigar community on social media is growing and diversifies also with women and younger smokers who are also discovering this passion — I like to see that.

ramon allones sevilla

Every cigar aficionado speaks the “same language”! No matter, if you are poor or rich, young or old, Cuban or non-Cuban smoker — we are all connected because we like to enjoy a “good cigar moment”.

Davidoff ORO BLANCO — a good cigar, but far too expensive. The most underrated cigar — Romeo y Julieta Cedros de Luxe. Definitively a great cigar with high-quality standards and very balanced aromas.

Gurkha, I simply do not like the smell and they never appealed to me.

I honestly do not have a specific “unicorn cigar”.

  • Hoyo de Monterrey Maravillas Colección Habanos
  • Robaina Don Alejandro
  • Punch ManTua Edición Regional Italia
  • Partagas Piramides Edición Limitada 2000
  • Cuaba Diadema

Not every expensive cigar is good and not every good cigar is expensive. Always enjoy these special moments with close ones and enjoy the good conversations!

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Please note that smoking is bad for your health and we do not encourage it at all. These articles are written to show the differences between cigars and never to influence anyone to start smoking. If you are a cigar smoker, please respect others around you.